The biggest sports brand you’ve never heard of.
Virtua Eye partner with leagues and broadcasters to enrich their coverage. Their products show everything from ball positions to boat tracking, course flyovers, weather conditions, and tactical analysis. If the data exists, they can bring it to life.
We built Virtual Eye a beautifully modular new website to be shared with clients, colleagues and potential new employees with pride.
Date
2024
Client
Virtual Eye
Tools
Figma
Category
Brand
Website
My Role
Designer
Storytellers, not script writers
The Virtual Eye team needed a website that would bring all the hidden narratives to life, because pictures only tell half the story.
By visualising data for sport lovers they give the fans more knowledge, and help more casual viewers have a greater understanding of the tech that goes on behind the scenes.
Something to be proud of
Virtual Eye is largely a relationship based company, they work directly with a small number of broadcasters world-wide who are already familiar with what they do, so the website isn’t a sales tool. By creating a visually stunning website Virtual Eye hopes to attract local talent while communicating a sense of their internal culture.
